PromOat oat beta-glucan is a soluble oat bran fibre, extracted from wholegrain oats without the use of chemicals. PromOat is a natural source of beta glucan, the dietary fibre in oat bran that provides important health and functional benefits. In the body, oat beta-glucan helps to maintain healthy cholesterol levels, blood glucose levels and healthy digestion. 


PromOat oat beta-glucan can give manufacturers and consumers access to healthy foods and beverages. Its beta-glucan content is 32% or greater, which makes it easy to achieve the daily dosages required for specific health benefit claims. PromOat is also available as gluten-free.

PromOat oat beta-glucan is a clean-label, non-GMO fibre, produced from Nordic oats. It is soluble, clean-tasting, and neutral in colour. It can be used in food and beverage formulations for its health and functional benefits. PromOat can also thicken and stabilize emulsions and impart an indulgent creamy mouthfeel.

PromOat is part of the range of oat ingredients produced by Lantmännen, which also includes PrOatein oat protein and Avenacare oat beta-glucan for cosmetics applications.

PromOat's health benefits

Healthy blood glucose levels

PromOat can be used on its own or in food and beverages, in order to help maintain healthy blood glucose levels. Research shows that consumption of beta-glucans from oats, as part of a meal, contributes to the reduction of blood glucose spikes after that meal.

Healthy cholesterol levels

PromOat can be used in food and beverages for its beneficial effect on heart health. High blood cholesterol is a risk factor in the development of coronary heart disease. In Europe, for example, the following health claim for oat beta-glucan is approved: Oat beta-glucan has been shown to lower/reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease.

Healthy digestion

PromOat can be used in food and beverages for its beneficial effects on digestive and intestinal health. In addition, it provides soluble fibres, which may help promote satiety and facilitate weight management.


PromOat oat beta-glucan is soluble and has strong water-binding and emulsifying properties, creating a smooth texture and creamy mouthfeel in a variety of products. A natural component of whole grain non-GM Nordic oats, it can be applied in ‘clean label’ products for its texturing or nutritional properties. It can be applied in a variety of formulations and combined with other health ingredients.

PromOat has unique functional benefits

Clean taste, neutral colour, no graininess - PromOat is produced as a creamy white, neutral tasting powder that integrates easily into your recipes.

Soluble - Soluble and clean-tasting PromOat is ideal in beverages where it can also contribute mouthfeel and smoothness.

Stabiliser and viscosity modifier - PromOat has strong water-binding and emulsifying properties. It thickens and stabilises creamy emulsions, creating a smooth texture and indulgent creamy mouthfeel in reduced-fat products.

Improved shelf life - PromOat not only adds body to reduced fat muffins or cakes, but it also improves shelf life due to improved moisture management.

Easy to use, easy to handle - PromOat integrates easily in manufacturing conditions. PromOat is acid and heat stable, enabling its use in a wide variety of industrial processes.

Fat substitute - PromOat helps to re-balance recipe fat and calorie content due to fat-mimicking properties.


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